Minet sought a PR agency to boost brand awareness and establish itself as a risk management services leader. The objective was to increase market share through targeted communication.

The strategy involved developing and executing a comprehensive communication plan, including strategic messaging and consistent brand delivery across channels. Media relations efforts focused on securing press coverage and engaging with industry influencers. Creative services were utilized to enhance brand image through visually appealing content. By implementing this strategy, Minet aimed to strengthen its market presence and position itself as a trusted industry leader