European Union Challenge
Awareness
Enhance the visibility of EU-Kenya partnership.
Build Support
Promote the EPA between EU –EAC.
Campaign
To develop a campaign to drive awareness for the EPA.
RESULTS
231 stories generated against the overall 417 stories on the EPA during the period.
328 stories on EU in Kenya generated from APN coordinated media activities against the overall 1,421 stories on EU in Kenya during the period January 2014- March 2015.
Won the Overall Public Affairs Campaign of the year by the Public Relations Society of Kenya (PRSK).
Campaign mentioned in church services.
