Catherine Nyoike

Business Development Executive

As the Business Development Executive, Catherine brings in  client handling expertise having worked as a client service executive and marketing executive in earlier years.
Catherine is keen on all things brand and is behind positioning and differentiating the APN brand to give you the best service experience.
She has previously worked for SBO Research as a Client Service Executive where she handled research projects in the consumer category. She is also a beneficiary of the GfK research trainee program and has trained in South Africa as a market researcher. Catherine has also practiced marketing and communications previously as a Marketing Executive for mdundo.com, a start up under the Nairobi Incubation Hub program at the Nairobi Start up garage.  She was involved in communications for the new start up and saw it featured on various global platforms including africa254. She brings in lots of brand passion and innovation having been in the business start up environment.  

Her key strengths lie in strategy and brand development.  

Catherine holds an MSc in Marketing, Marketing Research from The University of Nairobi, and a Bachelor’s degree in Marketing form the Catholic University of Eastern Africa, Kenya.

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